Teaming Up and Facilitating Thirty Circles The Worst Possible Idea Yes, And... Emphatize & Explore News Buzz Brainstorming Direct Observation User Interviews User Persona Empathy Mapping Discover & Ideate Sort Insights Define & Design User Journey Mapping Deliver & Prototype Charetting Test Phase Crazy Eights Storyboarding How Might We (HMW) Statements SCAMPER Wizard of Oz Prototyping Rose, Thorn, Bud